Actionable insights for your store

Articles in Actionable insights for your store:

Style tiles vs UI style guides vs brand guides: What's the difference?

Style tiles vs UI style guides vs brand guides: What's the difference?

Annual highlight: Our team’s favorite email projects from 2022

Annual highlight: Our team’s favorite email projects from 2022

Annual highlight: Our team’s favorite website projects from 2022
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Annual highlight: Our team’s favorite website projects from 2022

2022 holiday season: Trends to expect this year

2022 holiday season: Trends to expect this year

How to set up Adobe Fonts on your Shopify store
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How to set up Adobe Fonts on your Shopify store

9 website best practices to increase customer retention—according to an ecommerce strategist
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9 website best practices to increase customer retention—according to an ecommerce strategist

We’re begging you to stop using these 10 annoying email marketing tactics

We’re begging you to stop using these 10 annoying email marketing tactics

Here's why elevated UX design is essential to build trust, according to Turbie Twist
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Here's why elevated UX design is essential to build trust, according to Turbie Twist

#JoinTheBand: How Braxley Bands uses email and SMS marketing to nurture loyal fans
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#JoinTheBand: How Braxley Bands uses email and SMS marketing to nurture loyal fans

A/B testing: examples and best practices for Shopify brands
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A/B testing: examples and best practices for Shopify brands

6 reasons why customer reviews should be a critical part of your marketing strategy

6 reasons why customer reviews should be a critical part of your marketing strategy

These Black Friday results indicate why email marketing is a key channel in 2022
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These Black Friday results indicate why email marketing is a key channel in 2022

Taylor Swift on a smart phone

13 ecommerce strategies that prove Taylor Swift is a marketing genius

Email list cleaning: how to keep a healthy list and improve deliverability

Email list cleaning: how to keep a healthy list and improve deliverability

Image alt text 101: what is it and how to write it
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Image alt text 101: what is it and how to write it

Bringing life to essential office products: how owned marketing channels are critical for Office Oasis to differentiate itself online
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Bringing life to essential office products: how owned marketing channels are critical for Office Oasis to differentiate itself online

30 email marketing examples and sequences to inspire ecommerce brands

30 email marketing examples and sequences to inspire ecommerce brands

Email marketing results from Black Friday and Cyber Monday 2021
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Email marketing results from Black Friday and Cyber Monday 2021

Image compression tips for people who care about page speed

Image compression tips for people who care about page speed

Post-holiday retention strategy: how to avoid a slow January

Post-holiday retention strategy: how to avoid a slow January