A question we come across often with clients is, "how do I use my brand fonts on my Shopify store?"
There are a number of ways to use licensed web fonts in your theme, and one of the popular options is to use Adobe Fonts.
Why use Adobe Fonts?
Adobe Fonts is a popular font service, hosting typefaces from both large foundries and independent type designers. If you’re already using this service for your brand or print materials, you'll already have access to a web license to host those fonts through Adobe.
If you're starting from scratch on your brand identity and have a Creative Cloud account, Adobe Fonts is an ideal place to find fonts for your design.
How to set up Adobe Fonts on your Shopify store
If you’re a visual learner, we recorded a screencast creating a demo web project. This will help you follow along to create your own.
But if you prefer to read the instructions, all of the steps in the screencast are listed out in this article as well.
Step 1
Head to fonts.adobe.com and sign into your Creative Cloud account.
Step 2
Browse the available fonts, or search for a specific typeface.
Step 3
Once you find the font family you need, select "Add to Web Project."
This opens a pop-up modal where you can select weights and styles for this typeface. A good number of weights is 4 to 6 for your entire project to prevent web performance from taking a hit. You can also use optimization techniques like font subsetting and variable fonts to reduce rendering delays.
Once you’ve done that, select "Create or add to existing project." This will open a dropdown list of your existing web projects—if you have any—or you can create a new one.
If you have more than one typeface in your design, you can select the "Done" button, and repeat the first 3 steps with a different font family.
Once you add all your fonts to the project, copy the <link> and add that code snippet to the <head> tag of your theme. Or, if you're working with the Fuel Made team on a custom site design, send the <link> to us, and we'll add it to our code.
Note: Your developer will need to edit the CSS in order for your new font to show up on the website. Look for "font family:" declarations in your code to do this.
Here's an in-depth guide that explains how to update your code to reflect your new font (go to Step Four under "How to add custom fonts to Shopify").
Editing your Adobe Web Project
Sometimes, you need to add or remove a font — maybe you forgot to add that italic weight for emphasis (<em>) text. How do you make changes?
Managing fonts
From the Adobe Fonts homepage, navigate to "Manage Fonts" in the top right corner of the screen, under the Creative Cloud login.
Go to the "Edit Project" button, which will toggle a list of font families in that project. From here, you can check or uncheck the individual fonts, or delete the entire family. Once you're done, save your changes.
If you're already using this code on your site, it may take a few minutes for these changes to propagate, so it might not show up right away.
Have fun
Choosing typefaces is an exciting part of brand design, and Adobe Fonts offers plenty of options.
We've often used Adobe Fonts when designing for our clients, due to the availability of high-quality fonts that can be used for both print and web design.