COVID-19

23/03/2020

Dear Friends of Fuel Made,

In the past few days I’ve been asked several times how Fuel Made is doing. I sincerely appreciate the concern. I’m sure a hidden question among the concern is: is Fuel Made going to survive this? So I wanted to send a personal note to share some thoughts from our end. 

First, I want to reassure you that we're in good shape. We're very optimistic about the medium and long-term prospects for ecommerce amidst this new socially-distanced normal. And as an agency we have the financial discipline and preparedness to weather any short term volatility as we all adjust and adapt. For now we’re also fortunate that demand for our services remains as strong as ever.

Second, we know this disruption of routine is a challenge. Many of you are adjusting to a new normal of working from home, or managing a remote team. There’s a lot of trial and error in finding out what works, and what doesn’t. 

Fortunately, our team has a head start! We've been a fully remote team for over 10 years. That means we’ve got years of experience navigating these waters. Here’s a quick look into the core tools we use, perhaps they can be of use to you too:

  • Slack: for organized communication about projects and topics
  • Zoom: for video-conferencing 
  • Asana: Our favorite project management tool
  • Notion: Our company Wiki (our favorite knowledge sharing tool) 
  • Cloudapp: to easily share screenshots, screencast recordings, and pdfs

We're fortunate that with everything else going on in the world, the one thing not changing for our team is understanding how to work effectively in a remote environment. 

Finally, our team is closely following how COVID-19 is impacting ecommerce, and we are here to answer questions or brainstorm thoughts on how to help your brand adjust to all of this. We know the path ahead is uncertain, and we’re committed to doing whatever we can to help you survive and thrive as you adapt to this new normal. 

If there’s anything we can do to help, please reach out via email and let me know.

Sincerely,

Carson McComas
President, Fuel Made